AEO / GEO · ASIA · GLOBAL ORCHESTRATION
AEO / GEO · ASIA · GLOBAL ORCHESTRATION
AEO / GEO · ASIA · GLOBAL ORCHESTRATION
When your customers ask AI,
we make sure it answers with you
When your customers ask AI,
we make sure it answers with you
When your customers ask AI,
we make sure it answers with you
We translate your brand’s value into the language of AI
We translate your brand’s value into the language of AI
We translate your brand’s value into the language of AI
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Trusted by Asia's B2B software and professional services firms for AI search
Trusted by Asia's B2B software and professional services firms for AI search
Trusted by Asia's B2B software and professional services firms for AI search
The answer is written today;
citations compound tomorrow
The answer is written today;
citations compound tomorrow
The answer is written today;
citations compound tomorrow
Operating Data
The numbers
Operating Data
The numbers
Operating Data
The numbers
AEO / GEO
AEO / GEO
Buyer-Journey Map
Buyer-Journey Map
A four-step map from buyer prompt to brand citation. The map shows where information gain enters the funnel and where citation drift erodes it.
A four-step map from buyer prompt to brand citation. The map shows where information gain enters the funnel and where citation drift erodes it.
TIME TO FIRST CITATION
TIME TO FIRST CITATION
48–72h
First pickup on crawled sources. New domains take longer.
First pickup on crawled sources. New domains take longer.
First pickup on crawled sources. New domains take longer.
MONTHLY CITATION DRIFT
MONTHLY CITATION DRIFT
40–60%
BASELINE PROMPTS RUN
BASELINE PROMPTS RUN
BASELINE PROMPTS RUN
VISIBILITY LIFT FROM GEO
VISIBILITY LIFT FROM GEO
VISIBILITY LIFT FROM GEO
CMOs RANKING AEO / GEO #1
CMOs RANKING AEO / GEO #1
CMOs RANKING AEO / GEO #1
GOOGLE SERPs WITH AI OVERVIEW
GOOGLE SERPs WITH AI OVERVIEW
GOOGLE SERPs WITH AI OVERVIEW
CITATION LIFT FROM FAQ BLOCK
CITATION LIFT FROM FAQ BLOCK
CITATION LIFT FROM FAQ BLOCK
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Two Corridors
Choose yours
Two Corridors
Choose yours
Two Corridors
Choose yours
Asia B2B going regional and global
Who it is for
Hong Kong, Singapore, Mainland China, Taiwan and APAC B2B software, FinTech, RegTech, legal, consulting and financial services firms selling across borders.
Pain point
Strong regional reputation, but enterprise buyers in London, New York, Dubai or Sydney see global competitors cited instead.
Solution
Engineer local authority through the HK and APAC Citation Map, then syndicate machine-readable proof across the global platform set.
One strategist. One platform stack. One pilot, run end to end.
One strategist. One platform stack. One pilot, run end to end.
One strategist. One platform stack. One pilot, run end to end.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
Why Now
The case
Why Now
The case
Why Now
The case
Information Gain
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Citation Drift
Citation Drift
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
Built for the crawlers that matter
Built for the crawlers that matter
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
Cross-Border Baseline Scan
300+
Buyer intent prompts executed across local Asian nodes and target global markets.
Buyer intent prompts executed across local Asian nodes and target global markets.
Buyer intent prompts executed across local Asian nodes and target global markets.
Regional Citation Atlas
12–20
Authoritative sources AI platforms trust for Hong Kong questions
Authoritative sources AI platforms trust for Hong Kong questions
Authoritative sources AI platforms trust for Hong Kong questions
Global platform orchestration
Global platform orchestration
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Insights
Journal
Insights
Journal
Insights
Journal
The information-gain problem
What AI actually looks for before it cites you
7 min read
Foundational models already contain the public internet up to their training cut-off. Re-stating facts the model already knows adds zero retrieval value. The engine has no reason to cite a page that tells it what it already believes.
The information-gain problem
What AI actually looks for before it cites you
7 min read
The information-gain problem
What AI actually looks for before it cites you
7 min read
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
8 min read
The five most common reasons: (1) JSON-LD schema missing, (2) Cloudflare blocking the bot, (3) heading hierarchy broken, (4) content has no information gain, (5) H1 doesn't match the buyer's prompt. Each with the specific fix.
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
7 min read
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
7 min read
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
Most GEO / AEO playbooks are written for global markets. The buyer prompts, citation sources, and authority vectors assume US / UK / EU media ecosystems. They break in Hong Kong.
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
10 min read
A practitioner's view of the three platforms a B2B SaaS in Asia is most likely to evaluate. Comparison framework: instrumentation depth, engine coverage, regional authority vectors, schema-level control, agent-analytics capability. Recommendation: the platform that wins for Asia is the one that gives you parser-level control + multi-engine monitoring + regional authority-vector coverage. Most do not offer all three.
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
7 min read
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
7 min read
More in the journal
More in the journal
More in the journal
Engagement Tiers
Pricing
Engagement Tiers
Pricing
Engagement Tiers
Pricing
Parsability
Growth
* Pause or cancel whenever you wish.
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Parsability
Growth
* Pause or cancel whenever you wish.
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Parsability
Growth
* Pause or cancel whenever you wish.
All tiers are month to month after initial setup.
USD$3200
/month
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Common Questions
FAQ
Common Questions
FAQ
Common Questions
FAQ
What is AEO / GEO and how is it different from SEO?
How do you know if my brand is being cited by AI right now?
How fast can I expect results?
What is query fan-out and how does it change content strategy?
What is LLMs.txt and do I need one?
Still have questions?
A 30-minute scoping call, no pitch. We look at your current citation footprint and tell you whether a pilot is worth running.
Anything left out?
Anything left out?
Anything left out?
Your buyers are already asking.
Make sure your name is in the answer.
Start with a 30-minute scoping call. We look at your current citation footprint across the engines your buyers actually use, and tell you whether a pilot is worth running.
AEO / GEO · ASIA · GLOBAL ORCHESTRATION
AEO / GEO · ASIA · GLOBAL ORCHESTRATION
AEO / GEO · ASIA · GLOBAL ORCHESTRATION
When your customers ask AI,
we make sure it answers with you
When your customers ask AI,
we make sure it answers with you
When your customers ask AI,
we make sure it answers with you
We translate your brand’s value into the language of AI
We translate your brand’s value into the language of AI
We translate your brand’s value into the language of AI
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Trusted by Asia's B2B software and professional services firms for AI search
Trusted by Asia's B2B software and professional services firms for AI search
Trusted by Asia's B2B software and professional services firms for AI search
The answer is written today;
citations compound tomorrow
The answer is written today;
citations compound tomorrow
The answer is written today;
citations compound tomorrow
Operating Data
The numbers
Operating Data
The numbers
Operating Data
The numbers
AEO / GEO
AEO / GEO
Buyer-Journey Map
Buyer-Journey Map
A four-step map from buyer prompt to brand citation. The map shows where information gain enters the funnel and where citation drift erodes it.
A four-step map from buyer prompt to brand citation. The map shows where information gain enters the funnel and where citation drift erodes it.
TIME TO FIRST CITATION
TIME TO FIRST CITATION
48–72h
First pickup on crawled sources. New domains take longer.
First pickup on crawled sources. New domains take longer.
First pickup on crawled sources. New domains take longer.
MONTHLY CITATION DRIFT
MONTHLY CITATION DRIFT
40–60%
BASELINE PROMPTS RUN
BASELINE PROMPTS RUN
BASELINE PROMPTS RUN
VISIBILITY LIFT FROM GEO
VISIBILITY LIFT FROM GEO
VISIBILITY LIFT FROM GEO
CMOs RANKING AEO / GEO #1
CMOs RANKING AEO / GEO #1
CMOs RANKING AEO / GEO #1
GOOGLE SERPs WITH AI OVERVIEW
GOOGLE SERPs WITH AI OVERVIEW
GOOGLE SERPs WITH AI OVERVIEW
CITATION LIFT FROM FAQ BLOCK
CITATION LIFT FROM FAQ BLOCK
CITATION LIFT FROM FAQ BLOCK
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Two Corridors
Choose yours
Two Corridors
Choose yours
Two Corridors
Choose yours
Asia B2B going regional and global
Who it is for
Hong Kong, Singapore, Mainland China, Taiwan and APAC B2B software, FinTech, RegTech, legal, consulting and financial services firms selling across borders.
Pain point
Strong regional reputation, but enterprise buyers in London, New York, Dubai or Sydney see global competitors cited instead.
Solution
Engineer local authority through the HK and APAC Citation Map, then syndicate machine-readable proof across the global platform set.
One strategist. One platform stack. One pilot, run end to end.
One strategist. One platform stack. One pilot, run end to end.
One strategist. One platform stack. One pilot, run end to end.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
Why Now
The case
Why Now
The case
Why Now
The case
Information Gain
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Citation Drift
Citation Drift
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
Built for the crawlers that matter
Built for the crawlers that matter
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
Cross-Border Baseline Scan
300+
Buyer intent prompts executed across local Asian nodes and target global markets.
Buyer intent prompts executed across local Asian nodes and target global markets.
Buyer intent prompts executed across local Asian nodes and target global markets.
Regional Citation Atlas
12–20
Authoritative sources AI platforms trust for Hong Kong questions
Authoritative sources AI platforms trust for Hong Kong questions
Authoritative sources AI platforms trust for Hong Kong questions
Global platform orchestration
Global platform orchestration
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Insights
Journal
Insights
Journal
Insights
Journal
The information-gain problem
What AI actually looks for before it cites you
7 min read
Foundational models already contain the public internet up to their training cut-off. Re-stating facts the model already knows adds zero retrieval value. The engine has no reason to cite a page that tells it what it already believes.
The information-gain problem
What AI actually looks for before it cites you
7 min read
The information-gain problem
What AI actually looks for before it cites you
7 min read
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
8 min read
The five most common reasons: (1) JSON-LD schema missing, (2) Cloudflare blocking the bot, (3) heading hierarchy broken, (4) content has no information gain, (5) H1 doesn't match the buyer's prompt. Each with the specific fix.
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
7 min read
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
7 min read
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
Most GEO / AEO playbooks are written for global markets. The buyer prompts, citation sources, and authority vectors assume US / UK / EU media ecosystems. They break in Hong Kong.
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
10 min read
A practitioner's view of the three platforms a B2B SaaS in Asia is most likely to evaluate. Comparison framework: instrumentation depth, engine coverage, regional authority vectors, schema-level control, agent-analytics capability. Recommendation: the platform that wins for Asia is the one that gives you parser-level control + multi-engine monitoring + regional authority-vector coverage. Most do not offer all three.
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
7 min read
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
7 min read
More in the journal
More in the journal
More in the journal
Engagement Tiers
Pricing
Engagement Tiers
Pricing
Engagement Tiers
Pricing
Parsability
Growth
* Pause or cancel whenever you wish.
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Parsability
Growth
* Pause or cancel whenever you wish.
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Parsability
Growth
* Pause or cancel whenever you wish.
All tiers are month to month after initial setup.
USD$3200
/month
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Common Questions
FAQ
Common Questions
FAQ
Common Questions
FAQ
What is AEO / GEO and how is it different from SEO?
How do you know if my brand is being cited by AI right now?
How fast can I expect results?
What is query fan-out and how does it change content strategy?
What is LLMs.txt and do I need one?
Still have questions?
A 30-minute scoping call, no pitch. We look at your current citation footprint and tell you whether a pilot is worth running.
Anything left out?
Anything left out?
Anything left out?
Your buyers are already asking.
Make sure your name is in the answer.
Start with a 30-minute scoping call. We look at your current citation footprint across the engines your buyers actually use, and tell you whether a pilot is worth running.
AEO / GEO · ASIA · GLOBAL ORCHESTRATION
AEO / GEO · ASIA · GLOBAL ORCHESTRATION
AEO / GEO · ASIA · GLOBAL ORCHESTRATION
When your customers ask AI,
we make sure it answers with you
When your customers ask AI,
we make sure it answers with you
When your customers ask AI,
we make sure it answers with you
We translate your brand’s value into the language of AI
We translate your brand’s value into the language of AI
We translate your brand’s value into the language of AI
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Global open web: ChatGPT · Perplexity · Claude · Gemini · Copilot · Google AI Overviews. Regional and sovereign ecosystems: DeepSeek · Kimi · Doubao · Qwen · Falcon-H1 · ALLaM.
Trusted by Asia's B2B software and professional services firms for AI search
Trusted by Asia's B2B software and professional services firms for AI search
Trusted by Asia's B2B software and professional services firms for AI search
The answer is written today;
citations compound tomorrow
The answer is written today;
citations compound tomorrow
The answer is written today;
citations compound tomorrow
Operating Data
The numbers
Operating Data
The numbers
Operating Data
The numbers
AEO / GEO
AEO / GEO
Buyer-Journey Map
Buyer-Journey Map
A four-step map from buyer prompt to brand citation. The map shows where information gain enters the funnel and where citation drift erodes it.
A four-step map from buyer prompt to brand citation. The map shows where information gain enters the funnel and where citation drift erodes it.
TIME TO FIRST CITATION
TIME TO FIRST CITATION
48–72h
First pickup on crawled sources. New domains take longer.
First pickup on crawled sources. New domains take longer.
First pickup on crawled sources. New domains take longer.
MONTHLY CITATION DRIFT
MONTHLY CITATION DRIFT
40–60%
BASELINE PROMPTS RUN
BASELINE PROMPTS RUN
BASELINE PROMPTS RUN
VISIBILITY LIFT FROM GEO
VISIBILITY LIFT FROM GEO
VISIBILITY LIFT FROM GEO
CMOs RANKING AEO / GEO #1
CMOs RANKING AEO / GEO #1
CMOs RANKING AEO / GEO #1
GOOGLE SERPs WITH AI OVERVIEW
GOOGLE SERPs WITH AI OVERVIEW
GOOGLE SERPs WITH AI OVERVIEW
CITATION LIFT FROM FAQ BLOCK
CITATION LIFT FROM FAQ BLOCK
CITATION LIFT FROM FAQ BLOCK
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Two Corridors
Choose yours
Two Corridors
Choose yours
Two Corridors
Choose yours
Asia B2B going regional and global
Who it is for
Hong Kong, Singapore, Mainland China, Taiwan and APAC B2B software, FinTech, RegTech, legal, consulting and financial services firms selling across borders.
Pain point
Strong regional reputation, but enterprise buyers in London, New York, Dubai or Sydney see global competitors cited instead.
Solution
Engineer local authority through the HK and APAC Citation Map, then syndicate machine-readable proof across the global platform set.
One strategist. One platform stack. One pilot, run end to end.
One strategist. One platform stack. One pilot, run end to end.
One strategist. One platform stack. One pilot, run end to end.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{01}
Baseline
Week 1
Connect domains to enterprise AI search analytics. Compile 50–100 high-intent prompts. Run baseline scan across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews. Log initial Share of Voice, citation frequency, sentiment.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{02}
Gap Analysis
Week 1-2
Isolate prompts where competitors are recommended over the client. Trace citations to identify the sources engines extracted. Audit JSON-LD schema and heading hierarchy for parser compatibility.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{03}
Footprint Injection
Week 2-6
Publish information-gain assets on the client's domain so attribution flows home. Seed target messaging into heavily-crawled authority vectors: r/hongkongit, r/saas, relevant industry forums, and the client's own YouTube channel. For HK-market queries, acquire mentions on the publications in the HK Citation Map, the 12–20 local sources AI engines cite for Hong Kong-specific questions. Engineer the brand's labelled proprietary ideas into every off-page placement.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
{04}
Optimisation
Week 4+
Permanent. Deploy on-page adjustments based on multi-model monitoring feedback. Track citation drift. Pipeline alerts when visibility scores fall below threshold. Quarterly strategic review.
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Ready to see your baseline?
Built on enterprise AI search analytics · Wired through Cloudflare · Operated by one senior strategist · Delivered under AI Central Services Limited (HK BR 80409056).
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
Content Economics
01
Information gain · Topical authority · Atomic content · Citation-worthy assets
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
High Performance AEO
02
Perplexity · ChatGPT · Claude · Gemini · Kimi · Copilot
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
LLM Extraction & Crawl Dynamics
03
GPTBot · ClaudeBot · PerplexityBot · JSON-LD · Robots.txt · Cloudflare Worker edge config
Why Now
The case
Why Now
The case
Why Now
The case
Information Gain
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Foundational models already contain the public internet up to training cut-off. Re-stating known facts adds zero retrieval value. The unit of value is information gain: proprietary signal the model cannot paraphrase from training data — first-party surveys, custom data endpoints, named case studies, expert commentary. Brands that engineer assets structurally impossible to replicate without their data are the brands AI is forced to cite.
Citation Drift
Citation Drift
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
40–60% of cited domains rotate every month across major engines. A finished optimisation decays within weeks. GEO is not a project; it is a permanent practice. The agencies that hold their citations across engines are the ones whose work compounds.
Built for the crawlers that matter
Built for the crawlers that matter
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · Claude-User · PerplexityBot · Perplexity-User · Google-Extended · Applebot-Extended
Cross-Border Baseline Scan
300+
Buyer intent prompts executed across local Asian nodes and target global markets.
Buyer intent prompts executed across local Asian nodes and target global markets.
Buyer intent prompts executed across local Asian nodes and target global markets.
Regional Citation Atlas
12–20
Authoritative sources AI platforms trust for Hong Kong questions
Authoritative sources AI platforms trust for Hong Kong questions
Authoritative sources AI platforms trust for Hong Kong questions
Global platform orchestration
Global platform orchestration
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
No single GEO platform sees every market. Parsability runs one methodology across the global platform set, with regional coverage across North America, Europe, Asia, MENA, LATAM, Africa and Oceania.
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Flexible & Dedicated
Sources: Princeton / Georgia Tech / IIT Delhi (2024) · Conductor (2026) · Profound Pigment podcast (Cadwallader)
Insights
Journal
Insights
Journal
Insights
Journal
The information-gain problem
What AI actually looks for before it cites you
7 min read
Foundational models already contain the public internet up to their training cut-off. Re-stating facts the model already knows adds zero retrieval value. The engine has no reason to cite a page that tells it what it already believes.
The information-gain problem
What AI actually looks for before it cites you
7 min read
The information-gain problem
What AI actually looks for before it cites you
7 min read
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
8 min read
The five most common reasons: (1) JSON-LD schema missing, (2) Cloudflare blocking the bot, (3) heading hierarchy broken, (4) content has no information gain, (5) H1 doesn't match the buyer's prompt. Each with the specific fix.
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
7 min read
Why your blog isn't being cited by ChatGPT
The five most common reasons, and the specific fix for each
7 min read
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
Most GEO / AEO playbooks are written for global markets. The buyer prompts, citation sources, and authority vectors assume US / UK / EU media ecosystems. They break in Hong Kong.
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
The HK Citation Map
The proprietary index Parsability maintains to engineer HK-specific citation
7 min read
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
10 min read
A practitioner's view of the three platforms a B2B SaaS in Asia is most likely to evaluate. Comparison framework: instrumentation depth, engine coverage, regional authority vectors, schema-level control, agent-analytics capability. Recommendation: the platform that wins for Asia is the one that gives you parser-level control + multi-engine monitoring + regional authority-vector coverage. Most do not offer all three.
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
7 min read
Profound vs. Goodie AI vs. Kalicube
Which GEO platform actually works for B2B SaaS in Asia
7 min read
More in the journal
More in the journal
More in the journal
Engagement Tiers
Pricing
Engagement Tiers
Pricing
Engagement Tiers
Pricing
Parsability
Growth
* Pause or cancel whenever you wish.
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Parsability
Growth
* Pause or cancel whenever you wish.
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Parsability
Growth
* Pause or cancel whenever you wish.
All tiers are month to month after initial setup.
USD$3200
/month
Everything in Essentials
8 information-gain pages per quarter
Active off-page seeding
Bi-weekly review, Slack and email support
Monthly competitive benchmark
Common Questions
FAQ
Common Questions
FAQ
Common Questions
FAQ
What is AEO / GEO and how is it different from SEO?
How do you know if my brand is being cited by AI right now?
How fast can I expect results?
What is query fan-out and how does it change content strategy?
What is LLMs.txt and do I need one?
Still have questions?
A 30-minute scoping call, no pitch. We look at your current citation footprint and tell you whether a pilot is worth running.
Anything left out?
Anything left out?
Anything left out?
Your buyers are already asking.
Make sure your name is in the answer.
Start with a 30-minute scoping call. We look at your current citation footprint across the engines your buyers actually use, and tell you whether a pilot is worth running.